Planning with More Certainty in an Uncertain World
By Russ Banham
Planning and Forecasting in a COVID-19 World
Welcome to the Economic Outlook Series
Right now, finance leaders face unprecedented challenges in forecasting customer demand, given the unreliability of traditional methods to posit the business impact of a once-in-a-century pandemic.
This paper, written by Russ Banham, Pulitzer Prize-nominated ﬁnancial journalist, and best-selling author, explores those challenges and highlights how companies can leverage economic scenario planning to mitigate risk and identify opportunities in a sea of uncertainty.
How the intricacies of the COVID-19 recession have impacted FP&A teams
Using high-frequency data to inform multiple scenario models
A new approach to demand forecasting
Download your copy to learn how the office of finance can improve planning and risk management with a clearer view of the pandemic’s evolving impact through economic scenario planning.