Forecasting New Consumer Behavior During a Recession
The upcoming recession is the most anticipated in history, and consumers are more aware of a financial downturn than ever. With this heightened awareness, consumer behavior will be unique in this recession.
Understanding and forecasting consumer behavior will be paramount for businesses’ success in the coming downturn. In a recent webinar, Prevedere explored how, why, and when consumer behavior will impact businesses.
The webinar expounds on the following:
Consumers participating in trade-down and discretionary behaviors in specific industries
Generational differences in consumer spending habits
Strong labor market and insulated joblessness
Policy changes to SNAP benefits, loan repayments, and post-pandemic trends
Impacts on staple, premium and luxury, and big-ticket items
Watch the on-demand webinar with Danielle Marceau (Principal Economist and Director of Analytics) and Chrissy Wissinger (VP of Marketing) to learn more.
About Prevedere, Inc.
Prevedere is the world’s leading provider of predictive analytics technology and solutions based on econometric modeling, enabling intelligent enterprises to understand and quantify the impact of external factors as part of their strategic planning and forecasting. Our global data repository and patented AI platform enable financial executives and operational planners to identify market drivers, quantify the future impact of economic volatility, generate performance forecasts, and optimize plans based on market foresight.
Prevedere’s automated AI model monitoring provides an early warning system when unplanned market shifts and anomalies are predicted, enabling planners to future proof business performance. Many of the world’s leading consumer packaged goods, retail, logistics, and manufacturing companies leverage Prevedere to generate economic intelligence, spot market opportunities, mitigate risks, and deliver exclusive competitive advantage.