Less than a year ago, there was good reason for executives at CPG brands to be optimistic about the economic environment. While the pandemic created significant challenges, largely as a result of supply chain shortages, many companies experienced growing sales. With many expecting the supply chain challenges to diminish and inflation to be transient, the greatest roadblocks to a return to normalcy seemed to be dissipating.
Unfortunately, this optimistic perspective did not come to fruition. For business leaders in the CPG industry, the narrative of 2023 has become weathering the storm in a downmarket that is being driven by uncertainty and volatility. To navigate through this challenging environment, it will be essential for executives to understand the key economic indicators that act as drivers for their businesses during these uncertain economic times.
In this new complimentary report, Prevedere’s economist team provides insights into three major trends that leaders in the CPG industry will need to follow closely in 2023.
***
About Prevedere, Inc.
Prevedere is the world’s leading provider of predictive analytics technology and solutions based on econometric modeling, enabling intelligent enterprises to understand and quantify the impact of external factors as part of their strategic planning and forecasting. Our global data repository and patented AI platform enable financial executives and operational planners to identify market drivers, quantify the future impact of economic volatility, generate performance forecasts, and optimize plans based on market foresight.
Prevedere’s automated AI model monitoring provides an early warning system when unplanned market shifts and anomalies are predicted, enabling planners to future-proof business performance. Many of the world’s leading consumer packaged goods, retail, logistics, and manufacturing companies leverage Prevedere to generate economic intelligence, spot market opportunities, mitigate risks, and deliver exclusive competitive advantage.