How to Future Proof Forecasting
An important and durable lesson of recent massive disruptions is that organizations need to forecast and plan with agility so they can quickly adapt to evolving economic, market, legal, regulatory and behavioral conditions.
The most effective planning incorporates external intelligence and data sources because organizations do not operate in a vacuum. Technologies have emerged that make it feasible and practical for organizations to incorporate external intelligence and data in their planning, analysis and reporting processes.
Providing executives and managers with a balanced internal/external perspective enables them to future-proof their forecasts by anticipating change and being able to react with agility, whether in a steady-state environment or when confronting crisis conditions.
This research viewpoint is written by Robert Kugel, SVP and Research Director of Ventana Research, and explores the ways that forecasters and planners, especially FP&A groups, can future proof their forecasting investment.
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About Prevedere, Inc.
Prevedere is a predictive analytics software company that delivers insights into future business outcomes based on current economic trends. Our predictive economic intelligence helps executives see what lies ahead for their business and solve for upcoming risks and opportunities. Our SaaS solutions apply the power of machine learning and predictive modeling to more than 3 million indicators of global economic and consumer activity. Prevedere customers include Fortune 500 industry leaders in retail, manufacturing, and consumer packaged goods. To learn more, visit www.prevedere.comand follow @Prevedere on Twitter.